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� Communit ID� <br /> y <br /> SCOPE OF SERVICES (continued) <br /> PUBLISHING OF RETAIL MARKETING PACKAGES <br /> Buxton will assemble individual marketing packages for each targeted retailer. <br /> Additionally,the client will receive a reference binder that includes information provided <br /> in the retailer marketing packages. Each marketing package contains: <br /> 1. Map of the retail site and trade area <br /> 2. Electronic copy of the trade area map <br /> 3. Map of potential customers for the retailer <br /> 4. Retail match report that compares the site's trade area characteristics with the <br /> retailer's similar existing locations <br /> 5. Demographic and psychographic analysis of the trade area <br /> 6. Explanation of Buxton's methodology <br /> Bu�Con� 4 <br />